ACLU of Indiana
Brand Awareness
Role: Producer/Voice Talent Casting
Agency of Record: Well Done Marketing
Post-production: Chop Shop
For 70 years, the ACLU of Indiana has defended Hoosiers in every corner of the state, fighting to preserve, protect and promote their civil liberties.
With this digital campaign we aimed to increase brand awareness, showing target audiences that the work is not just about one party or person. It’s about all of us, coming together to show that We Believe in a Better Indiana.
Each video shines a spotlight on key aspects championed by the ACLU of Indiana including:
Student Rights
Abortion Access
Freedom of Speech
Voting Rights