ACLU of Indiana

Brand Awareness

Role: Producer/Voice Talent Casting

Agency of Record: Well Done Marketing

Post-production: Chop Shop

For 70 years, the ACLU of Indiana has defended Hoosiers in every corner of the state, fighting to preserve, protect and promote their civil liberties.

With this digital campaign we aimed to increase brand awareness, showing target audiences that the work is not just about one party or person. It’s about all of us, coming together to show that We Believe in a Better Indiana.

Each video shines a spotlight on key aspects championed by the ACLU of Indiana including:

  • Student Rights

  • Abortion Access

  • Freedom of Speech

  • Voting Rights

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